24 September, 2008

The Internet’s Workaround for Pop-Ups


(a current rolldown ad)


(a cartoon making fun of "old" PopUps)
Is it just me, or is it frustrating how web designers have come up with the content roll down to workaround the pop-up blockers our web browser developers have put together? It’s quite frustrating, as there wouldn’t have been such developments if people were happy to be affronted with advertising content. It reminds me of the TiVo did to commercials on Television, and how there was balking at it. It makes one wonder, why do brands risk making their brand annoying? Would it not simply make more sense to produce the best product based on value, and proceed with that? Of course, based on the assumption that the market drives such behavior, clearly, there is success in it. That’s simply too bad. This post was brought to you by Matt – he’s smart.

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